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Joie: Products & Services

Joie is an online store where clothes and accessories are sold. The concept for all the items that are to be sold is “Casual, Comfortable and Luxurious,” with vintage accents. The categories of the website are Joie, Soft Joie, Accessories, New Arrivals, Essentials, Items we Heart, Sale, Tops, Dresses, Sweaters, Jackets, Bottoms, Underpinnings, Shoes and Handbags.

Joie: Company Background

The company began its business in 2001, but the online store appeared only in January 2012. In 2007, Azria Serge became the owner and Creative Director of the contemporary line JOIE. It seems that Serge Azria was the co-founder of the line, alongside Vince Camuto. The headquarters of the online business is located in Los Angeles, United States of America, in a loft.

Joie: Customer Feedback & Reviews

Unfortunately, there are not any customer reviews for the website, only for the products sold. It seems that the quality of the products is really appreciated through the clients, as the reviews on ShopBop shows. However, one client complained that it was not worth the money, and expressed the wish to return the item.

Joie: Business Credibility & Trustworthiness

This online store does not have a Better Business Bureau profile. Even so, Joie has boutiques open in Paris, France, Madison Avenue, New York and Fashion Island, California, in collaboration with more than 200 stores all over the world. There is no information on the website about any accreditations, associations, certifications or awards received by the store or brand at this time.

Joie: Website Popularity & Google Ranking

Even though no review has been posted on Alexa, the website’s reputation is 980. The traffic rank is 235,439 globally and 60,304 in the United States of America. The store is more appealing to women under 35, who browse from the work and have an income more than $30,000 annually. received 4/10 points on Google Page Rank.

Joie: Social Media Presence

Joie is present on Facebook, where it has 40,196 likes and status updates almost daily. Even though it doesn’t operate a blog, there is a Sunday Girl type of virtual magazine, with interviews from other creators, and a Bulletin informing about the news regarding the website. On Twitter it has 5,879 tweets updated daily and 6,208 followers. The online store can be found on Pinterest as well, with 17 boards, 50 likes and 1,262 pins.

Joie: Website Security & Safety

According to Google’s Safe Browsing Diagnostic Page, this website is not currently listed as suspicious. The last visit made by Google was on 2012-10-25, when 6 pages have been tested. No malicious software has been bound on the website, and it is not currently working as an intermediary for infection to other sites.

Joie: Pricing & Packages

Even if the clothes provided by are all original, the prices seem to be a little too expensive according to other similar online stores. The Sale section presents all the items on sale, where discounts between 20%-30% are available. With the occasion of Thanksgiving’s Day, between 11/21/12-11/26/12, the entire website has a 20%-30% discount.

Joie: Shipping Rates & Policies

The shipping policy states that all the orders will be delivered in 2 business days, once they have been processed. However, if the order is made past 12 PM, then the processing will begin the next working day. International shipping in more than 250 destinations is also available, through International Checkout. The rates are not available until after the registration to the website is made.

Joie: Payment Methods Accepted accepts only three credit cards as means of payment: American Express, MasterCard and Visa. International credit cards are not accepted by the website, but the stores do accept. If the check-out is made through International Checkout, then they will process the order plus billing and shipping, and it can be possible with PayPal as well.

Joie: Returns, Refunds & Exchange Policy

The return policy states that any product can be returned in original condition and with all the tags attached, within 30 days of receipt. The refund will be made in the same way as the original purchase. However, if an item is marked as Final Sale, then it cannot be returned or exchanged. The return must be made through UPS service and it is accepted only for the items bought from the online store, not from the retailers or boutiques.

Joie: Product images & screenshots
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